Report: '24 Political Ad Spend May Hit $16 Billion
The amount spent on political advertisements is expected to grow to about $16 billion next year, an increase of more than 30% compared to the 2020 presidential election, according to a new estimate from leading ad agency GroupM, Axios reports.
The amount spent on political advertisements is expected to grow to about $16 billion next year, an increase of more than 30% compared to the 2020 presidential election, according to a new estimate from leading ad agency GroupM, Axios reports.
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